Event time

Here is an once-in-a-lifetime opportunity to increase your hotel’s ROI. In addition, you can also double your revenue through Social Media, by following the simple yet crucial plans set up by Avijit Arya, Mr. Know it All, when it comes to the hospitality industry and digital marketing! Take this course Ensure success within 100 days.

The Park

New Delhi

26/27 May

2016

Avijit Arya

The Speaker

100 SEATS

Available


Book Now

The Speaker

speaker 1

AvijitArya

SPEAKER.TRAINER. WRITER.AUTHOR

Biography

Avijit Arya, Chief Mogul at Internet Moguls, is a speaker, writer and columnist for social media and online reputation management. He has attended several global social media and digital marketing conferences, as a speaker, and also has his very own publication known as Digital Hospitality. He contributes leadership opinion articles on adoption of digitalism and online marketing to over 20 Indian as well as overseas publications. Avijit Arya’s articles are published worldwide through different print and online publications, and he is a frequent speaker at industry conferences and events. He helps others in the hospitality industry to understand as well as implement the latest trends, tools and practices in social media, online marketing and reputation management.

Event Schedule

Pinterest

  • Showcase Your Properties to Increase Website Footfalls
  • Sell Your Rooms and FnB Through Pinterest
  • Learn to Increase Footfalls to your hotel

SnapChat

  • How SnapChat can help your hotel
  • Market Your Hotel Effectively on SnapChat
  • Increase your reach through SnapChat

Instagram

  • Generate More Business through this image-based channel
  • Increase followers & turn them into loyal patrons of your hotel
  • Target the right target group to Earn More Revenue

Twitter

  • Increase Website Traffic
  • Increase Revenue through Twitter Ads
  • Ensure more people are talking about you

Facebook

  • KPIs for increasing bookings revealed
  • Learn Not to overlook intricate details of facebook
  • Get more people to your hotel website

YouTube Vs Vimeo

  • Use Video channels to help increase bookings
  • Get More Returns through YouTube Ads
  • Vimeo Can get you more Business

TripAdvisor

  • Understand how TripAdvisor Increases Hotel Bookings
  • Manage Guest Reviews to Your Advantage
  • Intricate Understanding to highlight your hotel and rank higher
  • Use TripAdvisor Products like Business Listings, TripConnect, etc. for Increasing Revenue.

6 Circles Plan

  • A spanking new, highly effective plan for mapping your guests’ booking and
  • Predict guest preferences to spread good word of mouth about your hotel
  • Use a better pricing model for higher revenue
  • Increase revenue, create hype, give out more value added packages

Mobile Traffic for Responsive Website

  • What is a Responsive Website?
  • Can a Responsive website help you increase revenue?
  • Why your online future is bleak in absence of a responsive website
  • Attract the high-tech crowd, get more queries, increase room bookings stay pattern

Future of Content Marketing

  • Content to become more interactive. But, how does that help your hotel?
  • Content tools to ease writing, freeing up your employees for other work
  • Videos and Images to make up a large fraction of content. Learn to use that for promoting your hotel.
  • Use of real-time content updates to help your hotel stay on top, increase revenue

The Pros and Cons of in-house SEO

1. Pros
  • Get 100% control on the online strategies and paths to success
  • Think beyond blog submission for building your hotel’s brand reputation
2. Cons
  • High costs of employee retention in an in-house SEO team
  • Knowledge decay, need for outside expertise, additional costs of hiring an exclusive link-builder for your hotel website
  • Visual Storytelling to build a hype around your hotel
  • How to make your hotel stories worth remembering and worth re-telling
  • Now hear this: 41% of your guests find photos and videos online and re-post them. How do you use that to your advantage?
  • 4 unique ways to personalize your stories using the hotel stories tool: Be unique, Be direct, Be interesting, Be readily accessible.
  • What steps to take to remain prominent in local searches
  • All about Google Places, Google+ Local and Google My Business
  • Maximize your hotel’s restaurant’s search exposure, while also engaging guests
  • Low budget? No problem! Google My Business comes with no cost.
  • Where else should I be listed? Bing Places, Yelp, TripAdvisor, Superpages, Citysearch, Yellow Pages and Yahoo Local.

" Avijit as Head of Internet Mogul and his team have been instrumental in strategizing and conceptualizing the website being created for Lemon Tree Hotels. Have been truly amazed at the level of commitment and enthusiasm shown by him and his team... "

Head - Digital Marketing and Rewards at The Lemon Tree Hotel Company | Protik Basu

" I haven't worked with Avijit directly but have met him on several occasions and always benefit from his knowledge and wisdom in the area of hotel internet marketing. As a former hotelier he really understands the hotel business as well as internet marketing, and as a result he has built a highly successful company. I have a lot of respect for Avijit and hope to have the opportunity to work with him in the future. "

Founder, Reknown | Daniel Craig

" Avijit, with his background in hoteliering and deep knowledge of all things Digital, brings to life Digital marketing/website for Hotels. He leverages his unique insights in hospitality to come up with designs and solutions to real life business problems. He is very proactive, collaborative and is always willing to push the agenda of the client. We are very happy with the design and results of our new website, which was led Internet Moguls. "

Head of Marketing, International Business & Business Head Myanmar at Marico | Saurabh Nandi

Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat Sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

Frequently Asked Questions

Apart from having, running or thinking about running a hotel, nothing much.
You will get extensive insights into the world of digital marketing and hospitality industry, with specific plans and road maps to take you forward. You invest two days, but get plans to last more than a year. Generate more revenue through this seminar.
Hotel Owners
General Managers of Hotel, Big or Boutique
Restaurant Owners and Managers
Entrepreneurs looking to Penetrate the Hospitality Industry
The Park, Delhi
Day 1: from 9 to 5:30
Day 2: from 10 to 4:30
Sure, the more the merrier. Your friend will have to buy the course separately though.
From our website, or from the booking link on this website.
Of course, you will get a certificate of digital marketing mastery on course completion, along with many other perks. the name of the hotel in Delhi page to The Park, instead of Shangri La.

Event Map

Event Map

Thank you, your message has been sent!

Your message could not be sent! Please try again!

Contact Us

Email | bhagyashree@internetmoguls.com

Phone | +91- 8882084251